NewYork TDC Ascender

whynotdesign 何樂不為設計
The World, Reimagined
109-A Universala Kongreso de Esperanto Brand Visual
世界,重新想象:第109届世界语大会视觉设计
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Visual Identity & Font
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Year: 2024
世界语是一种中立的国际语言,旨在促进不同文化之间的平等交流和理解。它就像一座桥梁,连接着来自不同语言和文化背景的人们,为他们提供了一个共同的交流平台。这一设计通过对字母表的趣味再创造,体现了世界语的包容性和多样性。它就像一个孩子未经雕琢的笔迹,不受语言障碍的限制,充满潜力。 对字母的重新诠释不仅仅是为了美观。它象征着一种对脆弱的刻意拥抱,而这种特质往往与童年的天真无邪联系在一起。然而,这种脆弱并不是软弱的象征,而是真实和开放力量的证明。通过拥抱不完美和承认我们理解中的差距,我们为真正的联系和有意义的对话创造了空间。

Esperanto, a neutral international language, aims to foster equal communication and understanding between different cultures. It serves as a bridge, connecting people from diverse linguistic and cultural backgrounds, offering them a common platform for communication. This design, through its playful reimagining of the alphabet, reflects the inclusiveness and diversity of Esperanto. It is like a child's unrefined handwriting, unrestricted by language barriers and brimming with potential.  The playful reinterpretation of the alphabet extends beyond mere aesthetic appeal. It symbolizes a deliberate embrace of vulnerability, a quality often associated with childhood innocence. This vulnerability, however, is not a sign of weakness but rather a testament to the power of authenticity and openness. By embracing imperfection and acknowledging the gaps in our understanding, we create space for genuine connection and the possibility of meaningful dialogue.


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